Related Pages

AbiTeq Portfolio:

Interface Website


Client: Interface Inc.

Project Specifications:
Website Redesign & Layout;
HTML / CSS / PHP Development;
MySQL Database;
Search Engine Optimization;
Improve Lead Generation.

Description:
Interface is the world's leading manufacturer of load cells and other force sensors. The site is intended to be professional in appearance, implying accuracy and quality to their engineering clients. It needed to be easy to use, provide a thorough education as well as all product information, and maximize SEO for primary keywords. Product selection was revised to improve speed and better portray information by switching from a Flash design to a database query.

AbiTeq redesigned the existing site maintaining all content including Flash components. A Flash rotating banner was added to advertise new products and highlights. The new design used tableless CSS for versatility, but also to improve SEO value. The Mysql database was expanded to add more versatility in product selection and to allow queries to be conveniently placed across multiple pages. Sales leads grew 30% in the first three months and their most competitive and valuable keyword rose on Google from ranking 9th to 3rd, which should increase traffic by 100+ potential customers per week.